London: 0207 6365005

Chelmsford: 01245 255510

Stevenage: 01438 367619

Sony Cyber-Shot DSC-HX90V with FREE Case and Card with Cashback

Sony Cyber-Shot DSC-HX90V with FREE Case and Card with Cashback

£279.00
*Price includes £50 cashback.
You pay £329.00 today.
RRP £409 SAVE £80
£50 CASHBACK

Sony Cyber-Shot DSC-HX90V with FREE Case and Card with Cashback

claim £50 cashback from Sony UK until 31st January 2019

Click to
ENLARGE

Take a better look at all you aim for, with one of the world's smallest digital camera including a 30x optical zoom lens, a clear retractable OLED Tru-Finder, and other features to extend full-scale shooting capabilities.

(product code: HX90KIT1)

Product Details

Kit Includes:

  • Sony LCJ-HWA Leather Case
  • Sony 16GB Class 4 SDHC Memory Card

Reach Further, Shoot More - THE Ultimate Travel Camera!!

Take a better look at all you aim for, with one of the world's smallest digital camera including a 30x optical zoom lens developed by Sony along with the legendary ZEISS, a clear retractable OLED Tru-Finder, and other features to extend full-scale shooting capabilities. The new Sony HX90v — it's absolutely brilliant from every perspective.

  • Premium 30x ZEISS Vario-Sonnar T* optical zoom lens with 60x "Clear Image" digital zoom capability
  • Built-in pop-up OLED Tru-Finder EVF w/ high contrast and vivid colors
  • 18.2 MP Exmor R CMOS sensor and BIONZ X processor ensure the finest capture details for still images and Full HD videos in all lighting conditions
  • Optical SteadyShot with 5-axis image stabilization minimizes effects of camera shake
  • 921k dot, 3.0 type LCD screen that tilts a full 180 degrees
  • Full HD movie shooting capabilities including high-speed XAVC S format at 50 mbps
  • Built-in 'pop up' flash for low-light shooting support
  • Compatible with Wi-Fi / NFC for seamless wireless transfer of content and with select Sony PlayMemories™ Camera apps

30x zoom lens with ZEISS® quality built in

The result of over a century and a half of ZEISS expertise in high-precision optics is perfectly clear: this 24-720mm lens renders portrait, close-up, and landscape images in natural glory from every perspective, with vivid sharpness and contrast intact. ZEISS T* multi-layer anti-reflective coating effectively eliminates surface ghosting and flare.

Exmor R™ CMOS sensor for extra sensitivity

The more light is allowed to strike a sensor, the more brilliant a resulting image will look. So the Exmor R CMOS sensor with 18.2 effective megapixels employs back-illuminated design to let four times more light in than a more conventional sensor, is twice as sensitive to light, and even features Sony Column A/D Conversion technology to reduce image noise.

BIONZ X™ for more detail and less noise

To transform data from the Exmor R CMOS sensor into high-resolution images, the BIONZ X image processor integrates detail reproduction, diffraction-reducing and area-specific noise reduction technologies. This combination makes it possible to reproduce realistic images of truer colours and textures with exceptional precision in real time.

OLED Tru-Finder™ improves the view

The high-resolution LCD monitor on the camera back can be tilted up to 180 degrees. So when you're in front of the camera, you can easily view the LCD monitor to check the framing before you shoot a selfie, for example. This flexibility also lets you comfortably maintain stress-free posture while monitoring a scene that you want to shoot at a low position.

180-degree tiltable LCD monitor for easy framing

The high-resolution LCD on the camera back can be tilted up to 180 degrees. So when you're in front of the camera, you can easily view the LCD to check the framing before you shoot a selfie, for example. This flexibility also lets you comfortably maintain stress-free posture while monitoring a scene that you want to shoot from a low angle.

Fast Wi-Fi/NFC™ connection simplifies sharing

You can use built-in NFC (Near Field Communication) to make a quick connection via Wi-Fi with Android mobile devices. Then, you can share favourite photos and movies within moments by sending them directly from the camera to the smartphones and tablets of friends and family members. Downloading PlayMemories Mobile onto your mobile device enables you to control the camera remotely.

More flexible movie formats

The new XAVC S 3 format captures movies detailing extra-smooth action and high-quality sound with great fidelity to the original sources. Whether you’re shooting in XAVC S or high-definition AVCHD format, you can also simultaneously record another version of the same scene in a compressed, web-friendly MP4 format for convenient sharing.

GPS charts your course

The built-in GPS geotags photos and movies, so you can track your trip's shooting locations precisely. Later, to relive the fun that's been captured in the footage, use Sony PlayMemories Home software to recall journeys, wherever on Earth you shot them on camera. With Map View mode, the path and images of a journey appear on a trail map.

Control ring and grip take hold

For fuller-scale operability, you can assign frequently used manual focus, step zoom, quick zoom and other functions to the control ring around the circumference of the lens in front, then access and use those functions instantly as needed when shooting. Moreover, the camera grip has been ergonomically designed for optimal handling stability at all times.

Intelligent Active Mode keeps blur away

Have no fear of handheld movie shooting. Intelligent Active Mode, featuring Sony's advanced frame-analysis technology and 5-axis image stabilisation, compensates for camera shake. This mode reduces the blurriness that tends to occur in images when shooting handheld or shooting while chasing a subject in action.

P/A/S/M modes for exposure as you like it

Put your creative intentions in motion with Programmed AE (P)/Aperture priority (A)/Shutter-speed priority (S)/Manual (M) exposure modes. These modes provide you with all the flexibility that you need to manually control exposure and adjust background blur in order to capture the image that you're looking for.

Customisable settings for personal command

Assign frequently used functions (Focus mode, White Balance, Picture Effect, etc.) to customisable buttons and keys for easier, quicker access to such functions while shooting. For example, you can assign 12 functions to the Function button, then press it, choose a function, and adjust function parameters via the control ring or rear control wheel.

Extra-speedy & precise Fast Intelligent AF

An improved spatial object detection algorithm realises a more optimal and accurate lens drive to make AF even faster, for capturing more fleeting moments with ease.

Digital level gauge for even framing

The camera's digital level gauge uses easy-to-read graphics to indicate clearly whether the camera is level and enables fine adjustment of horizontal alignment during shooting. It's useful for avoiding the occurrence of camera roll, to help ensure that your shots look steady and well-framed.

Buy With Confidence

New Equipment

All our stock is supplied by the official UK importer and comes with full UK guarantee, backed by us.

We are real shops, open 7 days a week, offering independent expert advice and full after sales service.

Buy Now, Pay Later!

Step 1

Select the products you wish to finance and choose 'Finance' during checkout.

Step 2

Complete the lender's online application form and wait 10-20 seconds for the credit decision.

Step 3

Once approved*, we'll deliver the goods to your home address.

Calculate

* Credit is subject to age and status. You must agree to the lender's Terms and Conditions and electronically sign the Credit Agreement document before we can release the goods for you.

What Do Customers Buy After Viewing This Item?

Ansmann Sony NP-BX1 Digital Camera Battery


£20.00

Sony NP-BX1 Battery


£34.00

Lexar 64GB 633x UHS-I SDXC


£28.00

SanDisk 32GB 95MBS UHS-I SDHC Extreme Pro


£25.00

CameraWorld Magic Cleaner Cloth - Medium


£5.00