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  1. What is a DSLR Camera? A Beginner’s Guide

    What is a DSLR Camera? A Beginner’s Guide

    Versatile and capable of the highest quality photos. It’s no wonder DSLR cameras have been the unofficial industry standard for... continue reading
  2. How To Use Leading Lines in Photography: A Beginner’s Guide

    How To Use Leading Lines in Photography: A Beginner’s Guide

    Ever notice how some images seem to instinctively catch your eye? Something about them draws you in and directs your... continue reading
  3. Eight Career Opportunities in Professional Photography

    You know your DSLR inside out, you have an impressive collection of lenses and you’re starting to produce immaculate images... continue reading
  4. The 5 Best Cheap Vlogging Cameras in 2021

    The 5 Best Cheap Vlogging Cameras in 2021

    Technically speaking, it’s possible to record perfectly good videos these days with a smartphone. So, is there even a real... continue reading

Real Camera Shops That Care About Your Hobby

We are an independent specialist photographic retailer with camera shops in  London’s West End, Chelmsford, Essex and Stevenage, Hertfordshire, as well as online.

Formed back in 1999 by keen photographers with decades of experience in camera retail, to offer the best in good old-fashioned service and the lowest online prices on the biggest range of top brands.

We have won the Amateur Photographer Good Service Award every year since opening! All of our shops have keen photographers who love to pass on their knowledge with expert advice on the best new and used camera lenses, camera bags and tripods as well as the best deals on new and second hand digital cameras. We also stock a large range of the latest camera accessoriesflashguns, scopes and binoculars.

We are official retailers of Canon DSLR cameras and lenses, Nikon, Sony, Fujifilm, Panasonic, and Olympus, as well as Sigma, Tamron and Zeiss lenses and top accessory brands.

We are specialists in Part Exchange, second hand cameras, both film and digital cameras. If you need advice, or the best deal, get in touch or pop into a store.